AI now answers "what's the best tool for X?" with one short list of names. A handful of tools help you track whether you're in it. Here's an honest look at Profound, Peec AI, Otterly and Cited — by price, engine coverage, and who each is actually for.
| Tool | Starts at | Free check? | Engines tracked | Best for |
|---|---|---|---|---|
| Cited | Free · then $49/mo | Yes — no account | 2 (Perplexity, Google AI Overview) | Founders & small teams who want to know now |
| Profound | $99–$399/mo · enterprise $2k–5k+ | No | 10+ (ChatGPT, Claude, Perplexity, Gemini, Copilot…) | Enterprises needing real-user-prompt data at scale |
| Peec AI | $99–$499/mo | No | Multiple | Mid-market, competitor & sentiment analysis |
| Otterly | $29/mo (Gemini extra) | No | Core engines; Gemini/Google AI Mode as paid add-ons | Budget buyers wanting basic tracking |
Pricing from each vendor's public plans as of July 2026; tiers and add-ons change — check their sites for the latest.
You're an enterprise, you want coverage across 10+ AI engines, and you value visibility grounded in real user prompts. It raised $96M at a $1B valuation for a reason — it's the deep, expensive end of the market ($99 to $5,000+/mo).
You're mid-market and want detailed competitor benchmarking, sentiment, and analytics. Peec leans competitive-first ($99–$499/mo, $4M ARR in ten months); Otterly is the lower-entry, query-first option ($29/mo, a 2025 Gartner Cool Vendor) — just note Gemini and Google AI Mode cost extra.
You're a founder or small team and you want to know right now, for free, whether AI recommends you — without a sales call, an account, or a monthly commitment to find out. Cited runs your real buyer questions against Perplexity and Google AI Overview, shows exactly where you're named (or not) and who wins instead, and tracks it weekly for $49/mo if you want to watch the gap close.
We're not trying to out-feature Profound. Cited covers fewer engines (2 today, more rolling out) and uses buyer-intent questions rather than real-user-prompt streams. What Cited does better than anyone: let you check for free, in minutes, with no account — and keep it affordable at $49/mo. If you've never looked at where you stand in AI answers, start free here, then decide if you need the enterprise tools.
Get your free AI-visibility reportCited's diagnostic is free, then $49/mo for tracking. Among paid-only tools, Otterly starts at $29/mo; Peec and Profound start at $99/mo.
Cited offers a free diagnostic with no account — it runs your buyer questions against Perplexity and Google AI Overview and shows where you're named. Profound is the enterprise platform (10+ engines, $99–$5,000+/mo); Cited is the free-to-start, simple option.
Cited, if you want to know now for free. Profound for enterprise breadth; Peec or Otterly for mid-market competitor and sentiment depth.